Romy Cher

Romy Cher

Romy Cher

du Vinage

du Vinage

du Vinage

About Me

SENIOR UX/UI & BRAND DESIGNER

New York–based
Art Director & Product Designer

Extensive brand, UX and UI experience across luxury, fashion, retail and B2B, including collaborations with Vogue, Harrods, Westfield, BMW and M&S. Every project starts with the problem, not the design.
Extensive brand, UX and UI experience across luxury, fashion, retail and B2B, including collaborations with Vogue, Harrods, Westfield, BMW and M&S. Every project starts with the problem, not the design.
Services

TURNING RESEARCH INTO DESIGN

(01)
UX/UI DESIGN
(01)
UX/UI DESIGN
(02)
BRAND IDENTITY
(02)
BRAND IDENTITY
(03)
CREATIVE DIRECTION
(03)
CREATIVE DIRECTION
(04)
DESIGN SYSTEMS
(04)
DESIGN SYSTEMS

In collaboration with

In collaboration with
Case Studies

THE WORK ©️

Case studies(6)
©️2026

The thinking behind the work: problem, process and outcome.
The thinking behind the work: problem, process and outcome.
LUMEN

VOGUE

Vogue's Jobs Board, a recruitment platform connecting candidates with roles across Condé Nast.

Westfield

WESTFIELD — #EDITME

#editme is Westfield's personalised style-discovery platform, built in partnership with Snap Fashion.

METROPATH

BMW

A consumer-facing BMW Finance site paired with an internal Rewards platform for dealership sales staff.

Contact

Let’s Connect

Get in touch

hello@romycher.com
LinkedIn - linkedin.com/in/romy-cher-du-vinage
Contact

Let’s Connect

Get in touch

hello@romycher.com
LinkedIn - linkedin.com/in/romy-cher-du-vinage
Contact

Let’s Connect

Get in touch

hello@romycher.com
LinkedIn - linkedin.com/in/romy-cher-du-vinage